Haven’t visited the community forum for commenting for a long time but this discussion has taken my attention.
I think that marketing can be more wider than good and laconic slogan – non-custodial solution for users. Maybe not now, maybe after half of year when main trading functionality will be done and tested by time, when user can receive enough liquidity.
All we know recent news about WhatsApp backdoors. And what reaction we see from concurrent such as Telegram – Pavel Durov uses these mistakes for promoting their app as a more security messenger for users: “In May, I predicted that backdoors in WhatsApp would keep getting discovered, and one serious security issue would follow another, as it did in the past…”
It isn’t a bad behavior, it’s a care of users, warning about possible risks. And for Nash I suppose that similar reminders is necessary for mass adoption.
And last, I think that promoting shouldn’t be only with non-custodial slogan for users. It’s should be more simple and clear for users as not hackable, you rule your funds and other same manners. Think that #TrustYourselves is a nice example but it can have a more different approaches in the future.
I totally agree yet again…I am not sure why @canesin sees is as bad marketing. The Forbes article shared at the right time was def their most successful in terms of buzz & traffic. They just dont use their twitter handle to its full promotional power. It is more like Nash doesnt have a voice at all right now. Just a few generic announcements…
We are marketing Nash everywhere we go – when someone asks us where they can get $GUARD, I point them to Nash first. Was just in Panama and Singapore (CMC conf + BlockShow Asia) demoing / speaking, brought it up as much as I could. I was also on a YouTube channel with 3.5M subs last week (video drops this week) called Tipsy Bartender, brought Nash up there. I’m pushing on my end.
for nash to go in heavy on marketing right now would be kind of a waste considering there is no btc pairing. there’s no incentive to join now beside storing your bitcoin.
once people can store and trade their bitcoin, then it makes a lot more sense.
Hello
1.)
I am still impressed how many people are using the term ‘marketing’ without knowing what it means. Most people in this community use it as a synonym for promotion or advertising which is just wrong.
and in combination with @sharkie “You never get a second chance to make a great first impression”.
For me we are not at this point. To be honest, if I wouldn’t be invested in NASH, I probably would not come back to it anytime soon, given my first impressions and experiences during the time until now.
There is no way we will reach 100m/day within 6 months of launch in volume without USDT pairs.
Liquidity is in USDT and I don’t think this fact is gonna change anytime soon.
Tether is not specially my favorite stablecoin, but people trade it like crazy. It might be worth analyzing the legal aspect of it further if necessary so that it could be implemented in the exchange, especially if the team aims to achieve business profitability or breakeven (at least) at some point in the not so distant future.
I believe once the DEX is open to the wider public, add new key markets (BCH, LTC, DASH) and we have BTC pairs, current volume will increase by about 30-50 times. Still even with that expected increase, we won’t see more than 1-2m/day. Prove me wrong on this, please.
Note: I did my numbers based on an average of 20k in daily volume, today is 2k tho…
Conservative is the better word…put in too much emotions But still think it is a missed opportunity. The twitter handle is much more powerful than u think based on insights. Using it as voice makes sense even at this stage. It should be used on FB too actually…there are many crypto groups out there. Anyway…I really hope there will be a shift in communications.
There will be, just hang tight After Dec 26th the doors will be open to public and together with BTC trading things will take off from there. Also for advertizing, I’m sure of that.
Yet Coinbase does not have Tether and they do fine. I doubt if Binance delisted Tether their volume would plummet, people would just switch over to USDC.
Nash has always stated that Coinbase will be their main competitor so not sure why the comparison with Binance anyway. Coinbase volume is great. Way more than 100M a month, more like 100M or more a day.
You sure you have the right thread? This thread was about marketing and then you mentioned USDT being the cause of low volume and posted a screenshot of Binance.
If there is going to be a huge dump then sell pretty simple, why be emotional when you know the future? Tether is going through a Trillion dollar lawsuit right now and shady as hell…also it’s literally just USD there is nothing special about it, or I guess you could say it is special since it was the only stable coin worth a dollar but only backed by 75cents. Once people have USDC to park their dollars in it does not matter.
Yeah because when you have real USD who needs a stable coin? If Binance had real USD Tether volume would probably be 0. When people use Nash the stablecoin will be USDC. Do you really think people will refuse to use Nash because USDC is the stablecoin? Who cares what the stable coin is once it doesn’t lose value when I flee to it when the market falls?
I have to agree with @Moon: I think Tether pairs are the most used amongst stablecoin pairs because they were here first.
Traders just see a temporary shelter when btc/alt markets are tanking, but any stablecoin pair would do the trick. At least that’s how I felt when using USDT.
It’s not a big deal, if someone is a trader and wants to use Nash where they control their own funds it’s easy to say “on my next trade I will go into USDC and move that to Nash” or they can just send their BTC, this is silly.
The question you need to answer is this: What is the advantage of using USDT over USDC for a trader? Are there any clear advantages or issue with liquidity? I doubt. Also, USDT volume is largely fake. Look at the top 5 exchange with highest USDT volume and tell me if those are not fake volumes. In conclusion, using a stablecoin with good legal standing should be an advantage for Nash rather than the way you are putting it
