NEX is now Nash

clare · January 18, 2019, 7:01pm

We’re changing our name: NEX is now Nash! The NEX token will retain its ticker, representing the name Nash Exchange. Learn about how we’ve developed our brand in this interview with our Marketing and Design teams.

clare · January 18, 2019, 7:03pm

BaClaire · January 18, 2019, 8:05pm

I understood that Neon Exchange is now Nash Exchange and the NEX Token retains the name NEX, am I right? @clare

NATENEX · January 18, 2019, 8:07pm

Correct

BaClaire · January 18, 2019, 8:10pm

So it means we continue to call our token NEX,right?

NATENEX · January 18, 2019, 8:10pm

Yes, the “NEX” ticker now stands for Nash Exchange.

Hatertots · January 18, 2019, 8:11pm

I like it! I think this will prove a good choice into the future.

BaClaire · January 18, 2019, 8:12pm

Then we are good to Moooooooooooooooooon

NexAzure · January 18, 2019, 9:02pm

I think that was a good decision. Nash sounds a lot better than Neon. And my beloved abbreviation NEX also persists. :nex_logo: You did everything right NEX team

NATENEX · January 18, 2019, 9:04pm

I respectively disagree, neon exchange sounded better imo but none-the-less Nash will grow on me. I think it both sounds and appears similar to DASH which is hard to get past atm.

clare · January 19, 2019, 6:56am

ovoxart · January 19, 2019, 10:26am

I think nash doest sound as powerful as neon exchange and nex , and it reminds of steve nash and dash

CryptoUK1 · January 19, 2019, 5:11pm

It should grow on us. Been over a year now so I’ve got so used to Nex

BaClaire · January 20, 2019, 1:58pm

Change is always Painful, Nokia refused to change and where are they now? it has been hard for me too, to accept Nash, but the more I look at the logo and reading the reasoning factors for choosing it, the more it becomes receptive in my mind and now as I see it as the best choice. “NashExchange is the DEX”

vt0 · January 20, 2019, 5:01pm

I don’t think many would have thought that Apple was a good name for a company. However, it became one of the largest public firms in the world.

The brand name is not the indicator for success.
https://www.businessinsider.com/where-16-of-the-strangest-company-names-came-from-2012-11

clare · January 24, 2019, 3:39am

mtanev · February 13, 2019, 9:59pm

What I really liked in this article was that they admitted what started the process. In this case many other projects would have communicated something like “We decided to rebrand, because we didn’t like our old name anymore”